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STONEY CLOVER LANE
THE HAPPY CAMPER DENIM COLLECTION

Stoney Clover Lane is a customizable accessories brand that focuses on the importance of travel organization and individuality. The brand embraces self-expression and strives to spark joy. Through personalization, every travel accessory is unique.
             The creative direction for Stoney Clover Lane’s Happy Camper Collection was to create a sense of nostalgia and transport you to a carefree summer at camp. Location, wardrobe, custom merchandise, graphic design, and overall brand identity all played factors in bringing this vision to life.



ROLES
Creative Direction
Production
Prop Styling
Visual Identity

CREDITS
Photographer / Emma Craft
DP / Jonathan Chekroune
Digitech / Will Wang
Associate Art Director / Samantha Sullivan
Wardrobe Stylist / Melina Kemph
Hair + Makeup Stylist / Ashley Rebecca
Graphic Design + Illustrations / Marla DiPoto
Location / Upstate NY @ Kenoza Hall



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