SAMARA
ARBOR
TOO FACED
360 INTEGRATED BRAND LAUNCH ON SPRING.COM
Spring was a fashion technology start-up company that was created to be a one stop shop for fashion, beauty, home, and tech which featured high-end luxury brands like Gucci, more affordable brands like Urban Outfitters, as well as beauty brands like Too Faced.
Too Faced launch on Spring in 2018. I art directed and designed this 360 integrated campaign across .com, app, social, and email to advertise the launch to customers and drive sales.
ROLES
Art Direction
Animation
Graphic Design
Photography
Prop Styling
Art Direction
Animation
Graphic Design
Photography
Prop Styling
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